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How To Pick The Perfect Bronzer

By Sara Niec Carnahan, Founder, Sara N.C. Beauty October 19, 2020

Last week I went over the differences between contouring and bronzing, and today I want to dive deeper into bronzing and how you can work it into your routine. A good bronzer accentuates and elevates your skin with a healthy-looking glow. It doesn't require too much skill to apply, but there are some simple fundamentals that make a big difference in getting naturally bronzed results. The selection process starts with choosing the best bronzer for your skin type and skin tone, and that takes a bit of experimenting to see which you prefer. Let me pinpoint the basics.

Skin type:

Generally speaking, if you have:

  • Normal, oily, or combination skin, powder bronzers are a safe bet.
  • Normal to dry skin, you may want to consider cream or fluid bronzers.
  • Oily or acne-prone skin is ideal for loose powders, gels, or liquid bronzers. Stay away from the creamy and overly sparkly options - a shiny finish just makes you look more oily.

The majority of bronzers are the pressed-powder variety because they are so easy to use. If you have dry skin, these powder bronzers can work for you. The secret is prepping your skin beforehand. During the day, use a moisturizer that offers sun protection, and choose a bronzing powder with a more silky feel. If you have oily to combination skin you still must prep your skin and use a fluid/mattifying sunscreen during the day. For normal skin, either of these SPF-enhanced moisturizers will work great!

The Best Bronzer for Your Skin Tone

For most people, the trickiest part of picking a shade is selecting one that has an undertone suitable for their skin. Knowing whether your undertone is warm, cool, or neutral is the key to ensuring your bronzer matches your skin and looks as natural as possible. If your skin has warm or sallow undertones, you're in luck because the majority of golden brown shades will work beautifully. For skin with yellow undertones, try warm peach shades that have a tan to soft brown undertone. Those whose skin has cool or neutral to beige undertones may have more difficulty finding bronzing options that look natural on their skin, but I'll let you in on a pro secret: There is no significant formula difference between a bronzing powder and a regular pressed powder. You can “bronze” with a pressed powder that is a couple of shades darker than your natural skin tone. This can work great for everyone.


Sara was born and raised in the Czech Republic. In 2012, she moved to the US and worked many jobs but never felt fulfilled, which lead her to share her story and her passion for fitness (former fitness professional), nutrition tips (vegan) and makeup. She is also a new mom. Sara and her husband welcomed their baby boy in June 2020.

Sara is a makeup junkie at heart and decided to start her own business to help women look and feel their best. She loves supporting other business moms feel beautiful inside and out as they work to create their own destinies. You could find out more about her HERE.


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